Double Your Response Rates. Test Fresh Copy. Savvy Performance Marketers Know …
Testing Fresh Creative From a Proven Conversion Copywriter …
Is the Fastest Way to Response Breakthroughs.
Double Your Response Rates. Test Fresh Copy. Savvy Performance Marketers Know …
Testing Fresh Creative From a Proven Conversion Copywriter …
Is the Fastest Way to Response Breakthroughs.

Birthplace of the Most Successful Conversion Copy in the History of Direct Marketing

NY Review of Books

"The whole tone of the package is a nice mix of sarcasm and empathy. It brings the reader into the joke and makes for intimacy, which leads to sales."

--Inside Direct Mail

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